Campaign To Closure
Understanding The Overall Customer Base

  FEBRUARY 09, 2021       11:00 AM PST

About the Webinar:

Campaign to Closure is all about enabling retailers to run the campaigns efficiently. This is where customers discover products based on one’s behavior, likes/dislikes, hence, buying patterns need analysis for bundling. For instance, anyone buying a grill would need a lighter. The recommendation is based on customer activities, evaluating the product from an open cart, or simply upsell/cross-sell campaigns based on purchase & service history. This webinar is focused on deploying Campaign to Closure on Google Platform and will showcase end-to-end data flow & analytics.

Key Takeaways:

  • Enhance customer experience
  • Seamless marketing and CRM data inflow & improved analytics
  • Better product recommendation to customers using predictive analytics
  • Better marketing campaign due to feedback loop

Who Should Attend:

  • Chief Data Officer
  • Chief Marketing Officer
  • Director of Engineering
  • Director of Analytics
  • Data Architects, Systems Architects & Cloud Architects
  • Data Science Manager

Book Your Spot Now!

Speaker Profiles

Ajay Jha

Director – Big Data & Analytics

R Systems